Skincare Article Series (Sponsored Digital Articles)
This series of skincare-themed sponsored digital articles on Preview.ph is in partnership with local skincare brand Celeteque.
I was managing editor for this project, leading content and copy. We pitched our story angles to the client with the intention of making it look almost like a regular column in the website: consistent in terms of design elements, writing style and format.
I wanted Preview.ph readers to look forward to when the next skincare article will go live, and establish a consistent design and writing format they will eventually associate to Celeteque.
